Marketing 2.0 - Allie Schratz  

A Dutch social media professor warns of the repercussions Facebook and Twitter may encounter if they don't reveal how they use the data collected about their users

A survey reveals that telemarketing is on the decline as more businesses turn to social media marketing

In an effort to attract more tourists Down Under, Tourism Australia is taking their social media strategy to a whole new level

Changing the perception of Australian wine in America, one glass at a time

The famous reef is included in Tourism Australia's 'best of nature' program to entice visitors and market Oz to the world

Social media marketing goes bust when a seemingly cheerful idea fizzes in the company's face

Tourism Australia finds a new way to appeal to Chinese travellers

Australia's clothing brand Lorna Jane is the first retailer to use a SocialEyes mirror to connect in-store shoppers with the Facebook community

Companies selling everything from cosmetics and plastic storage containers to greeting cards have found direct selling to be a worthwhile way to grow their businesses

A Super Bowl ad's tune sounds an awful lot like John Butler Trio's hit single 'Zebra', who were notified by fans via social media