Marketing 2.0 - Social Media  

Photo courtesy of The Australian

Lorna Jane Launches SocialEyes Technology In Stores

Australia's clothing brand Lorna Jane is the first retailer to use a SocialEyes mirror to connect in-store shoppers with the Facebook community
Oikos Greek Yoghurt

Did Dannon rip off JBT?

A Super Bowl ad's tune sounds an awful lot like John Butler Trio's hit single 'Zebra', who were notified by fans via social media
Qantas' infamous photo of Radike Samo and fans

Best of 2011, Marketing 2.0: Qantas

Qantas' Social Media Faux Pas Infuriates Some Tweeters
Tweet, like or +1?

Tweet, like or +1?

Which form of social media makes the most sense for your business? Computerworld compares the big platforms...
Google+ Pages connects businesses and brands

Recommend Me!

Australian brands rush to join Google+'s new business-centred social networking site
Digital marketing conventions for your diary

Top Digital Marketing Summits Your Business Cannot Afford to Miss Next Year

Equip your business with the latest in digital marketing innovation, brought to you by global leaders in the industry
Businesses are unsure if social media is worth the cost

Is social media all it's tweeted up to be?

Australia's privately held businesses are debating whether to click thumbs-up to social media because of costs to incorporate it
Female business owners use more social media than men.

Trending: Female business owners lead social media poll

Female Australian business owners use social media and online retail more than men; most business owners are missing a vital tool
Google+ Main Toolbar

Google+ Enters the Social Networking Scene

Google+ offers 'nuanced sharing' with the power of Google's search engines and innovation
Old Spice Guy symbolizes the Social Media jackpot

How Effective Is Your Social Media Strategy? Part 3

Engage, Entertain, Interact: Ways to Use Social Media Channels Such As Youtube, Twitter and Facebook to Your Business' Benefit
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